The Role of Pakistani TV Dramas in Shaping Gender Perceptions and Promoting Women's Empowerment

Authors

  • Dr. Ashraf Iqbal Assistant Professor, Department of Mass Communication, GCU Faisalabad
  • Ali Hassan PhD scholar, Department of Mass Communication, BZU Multan
  • Ayesha Irfan * MPhil scholar, Department of Mass Communication, GCU Faisalabad

Abstract

As the research uncovers a generally uplifting perspective, it likewise uncovers the tapestry of different opinions concerning the portrayal of women in television dramas by emphasizing the difficulties of this method. Hence, the respondents emphasize a requirement for diverse and nuanced character portrayals. The study highlights the extraordinary impact of television dramas on university students, serving as a catalyst for awareness and change in women's empowerment. These findings provide important experiences for advocates, educators, and content creators looking to harness the capability of the media to manage a positive cultural change (Ali et al., 2021).

Keywords: Pakistani Drama, Gender, Media, Women, Empowerment.

Downloads

Published

2024-12-16

How to Cite

Dr. Ashraf Iqbal, Ali Hassan, & Ayesha Irfan *. (2024). The Role of Pakistani TV Dramas in Shaping Gender Perceptions and Promoting Women’s Empowerment . Policy Journal of Social Science Review, 2(4), 671–686. Retrieved from https://journalofsocialsciencereview.com/index.php/PJSSR/article/view/72

Issue

Vol. 2 No. 4 (2024): Policy Journal of Social Science Review (Fall-2024)

Section

Articles